Analytics
If your site sends its visits to Google Analytics, the Analytics screen brings them back onto the dashboard: how many people came, which pages they read, where they came from, which countries they were in and what they used. The Overview shows the last 14 days of visits too, with how many came from Instagram.
Analytics comes with some plans, so the Analytics entry is in the sidebar only for sites whose plan includes it.
Connect it
Section titled “Connect it”- Put your Measurement ID (it starts with
G-) on Integrations, if it is not there already. That is what sends your visits to Google Analytics in the first place. - On Analytics, press Connect Google Analytics and sign in with a Google account that can see the Analytics property those visits go to.
- Leave the Analytics box ticked on Google’s screen and continue.
Vizitka finds the property by your Measurement ID, so there is nothing to pick. If none of the properties that Google account can see has that ID, the screen says so; sign in with the account that owns the property instead.
The access is read-only. Vizitka cannot change anything in your Google Analytics.
Reading the numbers
Section titled “Reading the numbers”Pick a period at the top: 7, 14, 28 or 90 days. Every number is compared with the same number of days just before, so +20% on 28 days means 20% more than the 28 days before that.
- Visitors are people, visits are the times they came, and page views are the pages they opened.
- From Instagram adds up every visit whose source names Instagram, since Google Analytics spells it several ways depending on where the link was.
- Where visits come from is Google Analytics’ source:
Directis a visit with no link behind it, such as a typed address or a bookmark.
Numbers can be up to an hour old, and Google Analytics itself can take a day to show a new visit. A site that has just been connected, or that nobody has found yet, says so rather than drawing an empty chart.
Disconnect it
Section titled “Disconnect it”The unplug button at the foot of the screen disconnects Google Analytics. Your tag stays on the site, so Google Analytics keeps counting; the numbers just stop showing here. You can also remove Vizitka’s access in your Google Account.
Changing the Measurement ID on Integrations, or disconnecting Google Analytics there, disconnects it here too, because the property it read belonged to the old ID.
If Google stops letting Vizitka read the property, for example because the access was removed in your Google Account, the screen says so and offers to connect again.